Sale of Acer personal computers fell by more than 10% year after year in the first quarter, according to Gartner and IDCPC market shows signs of having passed its peak. Weak demand by consumers for personal computers, combined with a switch to tablets such as Apple iPad, meant that worldwide PC shipments declined compared with the same period in 2010, according to two leading research groups.
, According to Research Group Gartner, PC shipments were only 84.3 m units in the first quarter of 2011 – a decline to 1,1% in years (from 85.1 m units), which was especially marked in the United States, where it decreased by 6.1%.
Another research group, IDC, which use slightly different methods, said that global dispatches 80.56 m, a year-on-year fall of 3,2% from 83.2 m in the first quarter of 2010 and down more than 10% in the United States.
There would have had to have a knock-on effect on Microsoft's quarterly results, due to be announced on 28 April. Calculations of the guardian based on Microsoft's latest seven-year financial results suggest that, at the level of sales, Microsoft's Windows division will show profits of between $ 2 and $ 3.8bn. 0bn, depending on whether a use gartners or IDCS estimates – results, will be a little down or flat compared with last year's quarterly profits in this Division of the $ 3.06bn.
Apple is due to announce its quarterly results on April 20th, which will include a figure for the number of iPads sold – which some analysts believe could reach almost 15 m for the quarter.
The consumer prior to the launch of Apple's iPad 2 and other tablets, such as Motorola's Xoom and Samsung's area, meant that they kept away from buying PCs. "we examine whether this trend is expected to have a long-term effect on the PC market," said Mikako Kitagawa, gartners main analyst.
Gartner and IDC said the PC makers are now facing serious competition from the tablet market, but it should be noted that other factors could be at stake: "it is tempting to blame fall entirely on the growth of media tablets, we believe other faktorerherunder extended PC lifetimes and the lack of compelling new PC experience, played equally essential roles, "said Bob O'Donnell, programming Vice-President of IDC. He had only expected a slight increase in sales – 1,5% – but was surprised by the fall.
Kitagawa said: "as with the worldwide market, was the U.S. PC market influenced by the hype around media tablets. This was the third consecutive quarter, mobile PC shipment declines in the United States ". She noted that the US market for Professional PC showed stable growth across all sectors – but the consumer and the public sector was much weaker.
Gartner said that only enterprises buying new machinery had saved the market from a severe setback: "Without professional segment growth, PC market could have seen one of the worst decline in its recent history," said Kitagawa.
Although both analysts expect PC market to grow slightly this year, considerable slowdown in almost all areas that PC sales will never see the strong growth in previous years.
The three main PC makers – HP, Acer Dell – and all was the decline in shipments, which were most characterized by Acer, down by 12.2% (Gartner) or 15.8% (IDC), while HP and Dell fell by 3.4% and 2.2% (Gartner), or 2.8% and 1.8% (IDC). The biggest winners was the Lenovo and Toshiba – best known for their portable intervals – which then increases 16,6% and 5.3% respectively (Gartner), or 16.3% and 3.8% (IDC).
Intel's withdrawal Sandy Bridge System is estimated not to have had a significant impact on total sales.
Problems for the two largest companies differed: HP fought in the Asia/Pacific region, while Dell so weak consumer demand in the United States. The decline was its first in six quarters, while in the same market Apple as strong growth – 18.9% – after updating its MacBook Pro line in February.
North America and Europe face in the battlefield for PCs against the influx of media tablets. PC sales in the EMEA (Europe, Middle East and Africa) declined by 2.8%; the only areas is still growing PC sales is Asia/Pacific and Latin America.
"Long-term success will depend on the hardware manufacturers to be able to formulate a communication which, in addition to simple hardware specifications," said Jay Chou, senior research analyst at IDC. "" Good computingenough "has become a permanent reality, exemplified in the first of the mini-notebooks and now media tablets. Macroeconomic forces can explain some of the ebb and flow PC business, but real questions PC vendors should think hard about is how you activate a compelling user experience that can justify the expenditure on the added horsepower. "
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